The shelf sweep
For every product you sell, on every platform, at every pincode in the set, once a day.
What it measures
Are you there.
Present or absent, which is the only question that matters and the one hardest to answer from inside.
At what price.
Yours, and what it is discounted to against your own MRP.
Where on the page.
Position in the category, and position on the searches a customer would actually type.
Which pack sizes are live.
Often the quiet problem. The range is listed, one size is not.
And when you are missing, who is there instead.
The slot does not stay empty.
What you hand over
Your product list, the cities that matter to you, and what “in stock” is supposed to mean for each line.
No dashboard access. No seller login. Nothing behind a password.
What comes back
One page: your shelf, last seven days.
Availability by city as a percentage. Every gap, by pincode and by day. What your price did across platforms in the same week. And the list of who occupied your slot while you were off it.
The gap you did not know you had
Almost every sweep finds one. A pincode where you have been absent for days. A size that never went live. A price that drifted on one platform and not the others.
The reason it is invisible from inside is structural. A dashboard tells you what sold. It cannot tell you what would have sold in the hours you were not on the shelf, because from the inside those hours look like ordinary quiet ones.
What is in
What any customer can see, checked every day, on the platforms and pincodes we agree at the start.
What is not
Anything behind a seller login.
Anything a platform would have to give us that it does not give a customer. We ask the platforms for nothing and we take nothing from them, and both of those are permanent.
Why it happened.
The sweep tells you where and when, precisely. Why is the conversation afterwards.
What it costs you that is not money
A product list that is actually current.
The most common delay, and the least interesting one.
A decision about which cities count.
Sweeping everywhere costs more and tells you less than sweeping the places you already have distribution.
Somebody who can act on a gap.
A sweep that nobody reads on Tuesday is a report about last week.
After the first week
You will know whether your shelf has a problem, and it is genuinely possible the answer is no.
If it does, the work that follows is scoped in writing before anything starts. What changes, who does it, and how we will know it worked, which will be the same sweep, run again. Every stage stops cleanly and you keep what has been made.
Availability, pricing and position are recorded from consumer-facing platform pages at the delivery addresses listed, once daily, across the dates shown. No seller-account data is used. The entry costs quoted on the practice page are taken from the platforms’ own published seller terms, read 28 July 2026.